Welcome to the first edition of our “WordPress Products, Audited” series. We’re thrilled (yes, thrilled!) to launch this series which will enable us to help WordPress theme and plugin developers to optimize their products (this time it’s ‘Elementor Addons’) for more sales & conversions in all possible aspects. Motivation One of the key differentiators between
Miriam Schwab And Strattic Are Completely Redefining The WordPress Website Security Arena
I’m super stoked to finally be interviewing Miriam Schwab, who is the CEO & Founder of Strattic, a serverless security solution for WordPress & Open Source CMSs. She’s also(!) the CEO of illuminea, a top WordPress development agency, and an inspiring woman in general. Miriam, thanks for agreeing to answer my questions! I know you’re
Launching The “We Got Your Back” Club Pilot Program For Freemius Product Sellers
Calling all WordPress product creators who are selling through Freemius – today we are officially launching the “We Got Your Back” program, which will help you handle all of the things you prefer to avoid in your business! I can see you doubting and sneering at what I just wrote in that 1st paragraph, but
Our WordPress Plugins Are A Hybrid Model Between Products And Services – David Aguilera From Nelio
David Aguilera is the Chief Product & Quality Officer at rapidly growing Nelio. We met at the last WordCamp in Paris and, after chatting for a while, I figured it would be interesting to get his take as a WordPress product & services guy and publish it for the Freemius blog readers. David, thanks for agreeing
Selling WordPress Plugins & Themes To Enterprises – Is That Possible And How To Do It?
According to a study commissioned by WP Engine, 57% of enterprises use WordPress. Is your WordPress plugin or theme business ready for enterprise clients? I’m not pretending to be an enterprise sales expert, but, during my 10-year journey as an entrepreneur, I had my fair share of experiences selling software to Fortune 500 companies and
How Barn2media More Than Tripled Their WordPress Plugins Sales Without Spending More Time On Support
Katie Keith and her husband Andy co-founded Barn2Media in late 2009. Initially dedicated to designing WordPress websites for clients, they envisioned building their business around selling products since early on. After a few failed attempts, in 2016, they managed to successfully shift their focus over to developing premium WordPress plugins. Their plugin business has been doing […]
“WordPress Security Solutions Are Still Inaccessible” – Interviewing French “Mister Security”, Julio Potier
Voiced by Amazon Polly Julio Potier is a prominent figure in the WordPress security scene. Based in France, he developed SecuPress, a plugin that makes securing WordPress websites easy. He also co-founded WP Media, the company behind popular Plugins such as WP Rocket and Imagify. Julio, thank you for agreeing to do this
Three Types of WordPress Product Customers You Should Fire (and How to Fire Them)
It’s inevitable in any business that some users will not be satisfied with what you are able to provide for them, or may become a drain on you or your business in other ways. While I always try to err on the side of caution instead of assuming a customer is to blame, sometimes problematic […]
The Do’s And Don’ts of Renewals Discount for WordPress Plugins And Themes, Following The WooCommerce Blunder
WooCommerce just dropped their 50% Renewals Discount and got some backfire from the community due to the way it was rolled out, so I thought it would be a great timing to shed some light on the topic of discounting renewals. Renewals Discount is an important topic which, for some reason, no one has ever […]
WordCamp Europe 2017 – The WordPress Product People’s Perspective
WordCamp Europe 2017 has just ended, taking place in Paris this year (next year at Belgrade, Serbia, in case you haven’t heard yet). While last year, at Vienna, only Stanley Macha and I were able to attend – this year, most of the Freemius team was there! Now that everyone’s safely back home, I thought […]