There’s a lot of chatter about video marketing – you need it, your brand has to have it, you will totally fail without it. For some brands, though, video is more of a nicety than a necessity. You’d like to create videos, but you don’t have the budget or the skills; maybe you don’t have […]
How Neuralab Crafted a Custom Automotive Experience on WooCommerce
Restoring old cars is big business. It’s also art! Created by people with the ability to preserve heritage. Pagoda Classics is a Croatia based car restoration and renovation company. With more than 25 years of experience and over 150 renovated vehicles, they’ve become a synonym for passion, individualism and perfection. CEO Karlo Beštak and his […]
Buttonizer Created A Sustainable WordPress Plugin Business By Helping Increase Interactions On Websites
The following success story comes to us from The Netherlands, where Jeroen and his team are running Buttonizer, a great-looking “floating action button” plugin for WordPress websites with one purpose: to help increase user interactions and conversions on websites. Jeroen, thanks for agreeing to share your WordPress plugin business story with us! Why don’t we kick
How to Create A Video That Easily Drives More Downloads and Sales for Your WordPress Plugin
If you haven’t yet noticed, online video is changing the way that we learn and make our buying decisions. The ability to use video as an interactive storytelling medium makes it one of the best ways to encourage your potential customers to engage with your brand. You don’t need to take my word for it. Check […]
How To Code AND Promote Your WordPress Products At The Same Time
One of the most surprising things about selling products is that quality doesn’t affect sales. At least not on its own. Something I’ve seen over and over again while working for WooCommerce, myself, and consulting for other businesses is that the highest selling product is the one that’s marketed the most. That’s obvious, right? But […]
How to Automatically Curate Videos With MondoPlayer and WP RSS Aggregator
You can’t argue with the stats: Videos are an important marketing strategy that most marketers want to do even more of. But if you don’t have a huge marketing budget to create your own unique videos, how can you take part in video marketing? One way is to curate videos on your site. Just like […]
After Shifting from Development, Primož Cigler Is The Perfect Technical Marketer for A WordPress Products Business
I’m finally getting to interview one of my favorite figures in the WordPress community. He’s a dev & CEO at ProteusThemes and also one of the friendliest people I got to meet, so before he becomes completely unreachable – here are my WordPress product and business-oriented questions for Mr. Primož Cigler: Primož, thanks for agreeing […]