If you haven’t yet noticed, online video is changing the way that we learn and make our buying decisions. The ability to use video as an interactive storytelling medium makes it one of the best ways to encourage your potential customers to engage with your brand. You don’t need to take my word for it. Check […]
Black Friday & Cyber Monday Generated Huge Revenue Spikes for WordPress Products. Here’s Why & How:
This year (2017), Black Friday was huge for online shopping, and Cyber Monday managed to be even bigger, making Thanksgiving Weekend feel like the calm before the storm. Not surprisingly, this trend has only been growing in the last few years, so I decided to discuss the importance of the 1st and 2nd biggest online […]
Our WordPress Product Launch Had Unusual Results! Here’s How to Replicate It
If somehow you happened to have missed the successful product launch of Freemius Insights for WordPress Themes from a couple of weeks ago – just read this to get updated. At the end of the day, after all of the dust had settled and we were happy with the number of new users, I decided […]
Prepare your Social Profiles for Holidays and New Year’s
As holiday purchases come to a close over the next week, you can continue the conversation with your customers over social media. One of the things you can do to let customers know that you’re active on social media is add customization to your social profiles for holidays. This can mean adding ornaments or changing […]
Email Case Study: Sale Reminder Email from Moo
‘Tis the season of store promotions and sales. As customers plan their gift purchases and needs for the new year, and merchants do and inventory flush, the year-end holidays are a perfect time for discounts. For promotions on eCommerce stores, one of the best way to let your customers know about the sale is through […]