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4 Marketing Metrics Your CMO Cares About

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When it comes to data, marketing executives are frequently under the microscope. According to research by Gartner, the average company spends more than 10% of its yearly revenue on marketing and the majority of CMOs expect that percentage to increase in 2020. Due in part to this commonly large budget allocation, CMOs are consistently asked… […]

Dropshipping Marketing: How to Promote Your WordPress Dropshipping Store?

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So, you decided to start a dropshipping business. You went ahead and learned about it and finally build a WordPress dropshipping website for your business and launched it. That is great! But, getting started is the easy part. The real job is marketing the dropshipping business, which is something that most dropshipping business owners struggle […]

14 Best Podcasts for Social Media Marketers

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Podcast fans know how difficult it can be to find a great podcast with a host who’s easy to listen to and a stream of topics you’re interested in. Business and marketing podcasts are no different. We’ve rounded up the top 14 social media podcasts to help you learn the ropes, no matter your level. […]

How to Niche Down Your Blog or Podcast

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Based on their topic, blogs and podcasts fall into one of two categories: niche or lifestyle. Even if a lifestyle blog or podcast has a limited number of complementary topics, the topics will have different themes. Health, fashion and movie reviews may all appeal to the same individual or audience, and they may even have […]

Is Podbean the Right Podcast Host For You?

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Podcasting has become the Next Big Thing. Because of that, choosing the right podcast host is about as important as choosing the best website host. Podbean is well-known, well-respected, and they offer some of the more unique features in the industry. We want to showcase what the service offers so that you can make the […]

Why Brand Recognition Is A Key Metric In Measuring Marketing Campaigns

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Most organizations out there have a really hard time measuring the majority of their KPIs. Their marketing process is flat, measuring solely money in, money out. Those that keep evolving and strive to bring excellence at work act in several different ways (also contingent on industry/business size, but here’s what usually happens). How Different Companies […]

25 Marketing Conferences Worth Attending

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Marketing conferences can be a pricey investment, whether you’re footing the bill yourself or your firm is sending you. The flight, accommodations and ticket demand money, time and energy, so choose a conference that will be a catalyst for your career. Your goal is to learn about the topics that you want at a level […]

4 Common Mistakes You Must Avoid In Content Repurposing

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Repurposing content sparks joy. One of the reasons I canceled most of my training contracts back in the day was the limited impact. Training 20-30 people at a time is great. You can bond with them and work with every single one. But I switched to blogging, conferences, and then content repurposing because I felt […]

Jose Vega’s Story Tripling Plugin Sales Revenue with WP Sheet Editor

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Jose Vega is a young entrepreneur from El Salvador and the lead developer of several successful plugins. His featured plugins are WP Sheet Editor and WP Frontend Admin, which he’s both created in the last 2.5 years and started selling with Freemius. Jose, thank you for agreeing to do this interview. So, please tell us, […]